World's Most Valuable Brand Corporations US-Dominated: 1. Apple, 2. Google, 3. Microsoft, Alibaba Shows Highest Growth (+77%) Overall

Ranking: http://www.europeanbrandinstitute.com/rankings/2016globaltop100/

Apple remains world's leading brand corporation with a brand value of EUR148,531bn (+8%), followed by Google representing EUR91,850 bn(+25%) and Microsoft with a brand value of EUR75,572 bn (+13%). Amazon increasing its brand value by +54%, climbing to global rank 7.

Asian No.1 China Mobile EUR 52,946 bn (+9%) holds global rank No.9.

French No.1 LVMH remainsEurope's most valuable brand corporation, representing brand values of EUR43,510bn(+9% / global rank 14), followed by Belgian AB Inbev showing EUR 39,468 bn (+10% / global rank 17) and Swiss No.1 Nestlé representing EUR37,957 bn (+11% / global rank 20). German No.1 Volkswagen Group EUR 26,662 bn holds global rank 28 Austrian's Red Bull EUR 15, 111 bn holds global rank 70.

Gerhard Hrebicek, President European Brand Institutesummarizes:"Average growth of TOP 100 shows +13%, TOP10 USA rise by +17%, TOP10 China grow by +22% and Europe's TOP 10 grow by +13% . Alibaba shows the highest growth (+77%), followed by Facebook gaining +57% and ex-aequo Starbucks and Amazon by +54%. Europe's growth leaders are Robert Bosch and BT Group increasing their brand values by +28%.

US brand corporations are leading with 49 (+2) out of the TOP 100 brand corporations. Europe represents 35(0) with Germans leading, whilst Asia is represented with 16 (-2) brand corporations.

Press Contact:
European Brand Institute
Dr. Gerhard Hrebicek
T: +43-1-532-1000-14
[email protected]
http://www.europeanbrandinstitute.com