Hengxian County, a Land of Jasmine, Created a Jasmine Brand Worth 18 Billion Yuan
In order to build a larger brand and expand product sale, Hengxian County government tried to establish a diversified system of e-commerce, helping local enterprises in selling their product via the Internet. In 2015, Hengian County became the first county in Guangxi to cooperate with e-commerce giant Alibaba, building up 500 e-commerce service stations in rural areas. At present, nearly 100 Hengxian County-based jasmine tea enterprises open up online stores in Alibaba's Tmall.
Meanwhile, Hengxian County government tried to take advantage of its selenium-rich soil to plant high-quality agricultural products. The county now enjoys a series of reputation such as "National demonstration zone for modern agriculture", "China's land of agaricus bisporus", "China's land of sweet corn" and "China's land of traditional Chinese rice-pudding".
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