Virgin Media Signs With DST For Print And Direct Marketing Services

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The strategic relationship will allow Virgin Media, one of the UK's leading providers of superfast broadband, digital entertainment, home phone and mobile services, to bring together its print and direct marketing production with greater control and opportunity for innovation.

DST, one of the UK's leading producers of customer communication, will employ a unique output management model that combines the strength of its extensive manufacturing capabilities with the flexibility of a diverse, audited vendor base.

According to CEO, Jeremy Walters, DST's unique "Lead Supply Solution" is ideal for Virgin Media's specific communication needs.

"Our Lead Supply Solution was developed in response to increased client demand for DST and third-party sourced products and services to be delivered through a trusted and dedicated account team," says Walters. "Virgin Media can expect an unparalleled breadth of services from within our group."

The majority of a typical Lead Supply client's requirements are typically met through DST's peerless in-house production capabilities, with any remaining needs  undertaken by DST's audited vendor base or by preferred vendors that DST manages on the client's behalf. The "One-Team" approach to managing all day-to-day requirements helps remove duplication and increases compliance.

Virgin Media Signs With DST For Print And Direct Marketing Services

"Our innovative approach achieves considerable savings for our strategic clients," says Walters. "And since we are at the sharp end, we are well positioned to invest in our infrastructure to help build and execute innovative development plans to deliver on our client's objectives."

"DST's Lead Supply Solution offers significant benefits and innovation," says Natasha Oram, director of acquisition marketing at Virgin Media. "Direct access to a knowledgeable and expert team who always see the bigger picture will help us make smart investments whilst increasing the effectiveness of our communications."

With operations around the U.K., DST employs over 1,200 employees servicing more than £140 million of business annually. The company specialises in innovative one-to-one communication solutions for various sectors, including financial services, utilities, media, retail, travel, and charities. For more information on DST's Lead Supply Solution, call Stuart Penney, Sales Director, on 07738 321549.

Notes to editors

About DST
DST Systems, Inc. is a leading provider of sophisticated information processing and servicing solutions to companies around the world. Through its global enterprise, DST delivers strategically unified data management, business processing, and customer communications solutions to the asset management, brokerage, retirement, and healthcare markets. Headquartered in Kansas City, MO., DST is a publicly-traded company on the New York Stock Exchange. For more information, visit www.dstsystems.com.

About Virgin Media
Virgin Media has developed the most advanced interactive television service, bringing together broadcast TV, thousands of hours of on demand programming and the best of the web in a single set-top box powered by TiVo. The company was the first to offer HD TV and 3D on demand to millions of British households. The world's first virtual mobile network was launched by Virgin Media and it is also one of the largest fixed-line home phone providers in the country. Virgin Media is a part of Liberty Global plc, the world's largest international cable company. Together Virgin Media and Liberty Global serve 24 million customers across 14 countries, helping connect people to the digital world and enabling them to discover and experience its endless possibilities.                                                                                                                                                                                                                                          

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