Carbon Accounting Startup Zevero Acquired by LEVELUP to Help Companies in Fight to Reduce Global Carbon Emissions
"In just three years, Zevero has proven its ability to provide full-stack carbon accounting to clients in over 13 countries," said Shigeo Taniuchi, incoming CEO of Zevero - previously of LEVELUP. "Combining Zevero's strong product foundations and UK market experience with our team's expertise across Asia will rapidly accelerate our shared mission to become the definitive carbon management solution for businesses worldwide."
Zevero was founded in 2020 by friends Ben Richardson and George Wade, then both just 23. The pair grew frustrated at how challenging it was for businesses to understand their carbon impact end-to-end. With increasing environmental-focused regulation at the time impacting more and more industries, Ben and George recognised a critical need to digitise the carbon accounting process and make it possible for businesses to see the full picture of their carbon impact throughout each stage of their supply chain. As, only through having this visibility, can businesses make any impactful changes to their operations.
A strong footing in the UK
Zevero initially made its name in the UK carbon accounting market, quickly acquiring customers in the food and beverage industry - such as Brixton Brewery and MOTH, amongst others. Rising consumer demand for environmentally-friendly products and services, increasing regulatory enforcement and consequent supply chain pressures are driving the need for accurate emissions data and credible decarbonisation strategies - both areas in which many companies currently lack the right resources, knowledge and tools.
"Climate change is the biggest threat facing society. For most companies, there are multiple challenges in their way." said Ben Richardson, Co-Founder of Zevero. "Despite pressure to act, they lack the capabilities to see the full impact of their products on the environment. Without that transparency, it's impossible to set realistic emission reduction targets and drive meaningful change."
"Traditionally, calculating corporate emissions has relied on spreadsheets and static PDFs. Zevero makes it easier and more accurate for companies to measure, reduce and report on their carbon emissions in real-time, not just once a year," said George Wade, Zevero's other Co-Founder. "Much has been said about brands greenwashing, but what we're hearing from these businesses is that they actively want to make drastic changes to clean up their supply chains - but up until now they haven't had the data to make those decisions confidently. Zevero has created a solution for that."
Through the acquisition, Ben and George will remain actively involved as Co-Founders - together with other Co-Founders, seasoned executive, Shigeo Taniuchi and serial entrepreneur, Yuya Kuratomi - and will be responsible for driving Zevero's product roadmap and growth initiatives. Zevero's diverse leadership team will integrate LEVELUP's extensive presence and network in Asia to accelerate the expansion and impact of Zevero.
Notes to Editors
*https://www.fortunebusinessinsights.com/carbon-accounting-software-market-107292
Media pack can be found here
Media Contacts
Hannah Martin: [email protected]; Jo Cresswell: [email protected]
About Zevero
Zevero is a leading carbon accounting and decarbonisation platform empowering companies towards a net zero future. Its full-stack software solution leverages AI, automated emissions calculations, supply chain data integrations and real-time analytics to accurately measure and reduce carbon footprints for companies across multiple industries. With an impressive track record of operating in 13 countries and 50 million kgCO2e under management, Zevero is headquartered in London with operations across the UK, Europe, Asia and North America. To learn more, visit https://www.zevero.earth/
About Co-Founders
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