Gamin Tout Terrain is celebrating its 25th anniversary with a new identity

The old logo, inspired by their first product (the Lascal BuggyBoard, still a loyal brand) no longer accurately represented what the company had become.

Charles Kehoe, co-founder of Gamin Tout Terrain:

"For several weeks, with the help of a specialist agency and the involvement of our suppliers and customers, we spent time thinking about what we are. We needed something that portrayed our DNA: a pioneer spirit, rigorous selection processes and a personal approach to each of the brands that trust us, and all of this with a family mindset on a European scale."

Gamin Tout Terrain (with founders of four nationalities) wants to become the benchmark distributor for childcare across Europe. Already present in 22 countries, they enjoyed 40% growth in 2020.

Gamin Tout Terrain in a few dates

1997 - BuggyBoard, a world first
2003 - Bugaboo, the iconic pushchair
2005 - BambinoMio, the start of washable nappies
2007 - KiddyGuard, the first safety barrier that could be rolled up
2009 - Cybex, on the launchpad
2011 - Mima, pure design
2015 - BabyBrezza, the first automatic formula maker
2018 - UPPAbaby, the American leader

Opening up the way, supporting and representing, guiding and advising, the new identity embodies this culture and these ambitions.

Our new signature
Brands with vision.

Photo - https://mma.prnewswire.com/media/1555199/Gamin_Tout_Terrain.jpg
Logo - https://mma.prnewswire.com/media/1555198/Gamin_Tout_Terrain_Logo.jpg

Contact:
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